We’ve had the pleasure of hosting more than 65 people this week for the official launch of Corona x Parley, a new long-term alliance between Corona and Parley for the Oceans, an international non-profit organization dedicated to addressing major threats towards our oceans, the most important ecosystem of our planet.
The new Corona x Parley partnership has the goal of protecting 100 Islands by 2020, starting in six key regions in different parts of the world – Mexico, the Maldives, Australia, Chile, Italy and the Dominican Republic.
An estimated 8 million metric tons of plastic waste enter the oceans each year. The problem is found in every known ecosystem and at every level of the food chain. A scary fact: if current marine pollution trends continue, the oceans will contain more plastic than fish by the year 2050.
Born and still proudly produced here in Mexico, Corona is the leading beer brand in this country and the most popular Mexican beer worldwide exported to more than 180 countries.
To learn more about how you can help, please click here.